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2021考研英语:语法长难句的表达解析(34)

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  考研英语备考很多事情都要提上日程了,看看哪些是该注意的,下面由出国留学网小编为你精心准备了“2021考研英语:语法长难句的表达解析(34)”,持续关注本站将可以持续获取更多的考试资讯!

  2021考研英语:语法长难句的表达解析(34)

  One reason for this tardiness is that young people dominate marketing departments and think that the best place for the old is out of sight and mind. Germaine Greer, a feminist, speaks for her generation, as usual, when she says that “just because I’m over 60 nobody wants to sell to me.” A study by fast.Map, a marketer, and Involve Millennium, a consultant, found 68% of British 65-74-year-olds “don’t relate” to advertising that they see on television.

  But the biggest reason is that oldies are such slippery customers. The definition of what it means to be “old” is complicated and dynamic. Sixty-five-year-olds are not the same as 85-year-olds. Age affects people in different ways: some fade early while others march on. Class divisions are more marked now than for previous generations of retirees: the winners, sitting on suburban mansions and defined-benefit pensions, cannot spend their money fast enough, while losers go cap in hand to charities (31% of working-age Americans don’t have a pension or savings, according to the Federal Reserve). Most greying baby-boomers in the rich world are in denial about ageing: 61% say that they feel at least nine years younger than their chronological age.

  1.The main reason of the tardiness in “grey-quake” is that____

  (A) the oldies feel they are not be wanted by the marketing department.

  (B) the definition of old market is ambiguous and changeable.

  (C) the divisions of retirees are more marked now than before.

  (D) the old is such cunning customer to meet their needs.

  一、长难句解析

  1、第一段

  One reason for this tardiness is that young people dominate marketing departments and think that the best place for the old is out of sight and mind.

  这种反应迟缓的原因之一是年轻人在企业营销部门占主导,认为老年人好位置的就是“眼不见,心不烦”。

  Germaine Greer, a feminist, speaks for her generation, as usual, when she says that “just because I’m over 60 nobody wants to sell to me.” A study by fast.

  女权主义先驱杰梅茵&bull格里尔(Germaine Greer) 一如既往地为她这一代人发声:“就因为我超过了60岁,没有人想卖东西给我了。”

  Map, a marketer, and Involve Millennium, a consultant, found 68% of British 65-74-year-olds “don’t relate” to advertising that they see on television.

  由市场营销公司fast.Map和咨询公司Involve Millennium共同完成的研究显示,英国65至74岁的人群中有68%认为他们在电视上看到的广告与他们“没有关系”。

  2、第二段

  But the biggest reason is that oldies are such slippery customers.

  但最主要还是因为老年消费者太难把握了。

  slippery

  1. 滑的滑得抓不住(或站不稳、难以行走)的 :

  2 (informal) (of a person 人) that you cannot trust 油滑的滑头滑脑的靠不住的 : Don't believe what he says–he's a slippery customer. 他说什么你可别信 –– 他是个滑头。

  3 (情况、课题、问题等) difficult to deal with and that you have to think about carefully 难以应对的棘手的 : Freedom is a slippery concept (= because its meaning changes according to your point of view). 自由是一个难以明确的概念。

  这句话中的slippery明显是第三个意思

  而cunning的意思呢?

  cunning

  1. (disapproving) able to get what you want in a clever way, especially by tricking or cheating sb 狡猾的奸诈的诡诈的

  2. clever and skilful 灵巧的精巧的巧妙的 SYN INGENIOUS : It was a cunning piece of detective work. 那是一篇构思巧妙的侦探作品。

  看到了吧这里的slippery和cunning不能替换的!

  选D的同学别哭,一起来抱抱!错了就买教训!

  接下来讲老年人太难把握的表现:

  第一:

  The definition of what it means to be “old” is complicated and dynamic.

  “老年人”的定义复杂而又多变。

  (看完这句就知道B选项是偷换)

  (B) the definition of old market is ambiguous and changeable.

  不是老年市场的定义!

  Sixty-five-year-olds are not the same as 85-year-olds.

  65岁的老人和85岁的老人就不是一回事。

  第二:

  Age affects people in different ways: some fade early while others march on.

  年龄影响人的方式各不相同:有些人一老即衰,有些人则老当益壮。

  第三:(C选项的替换就来自于这里!)

  Class divisions are more marked now than for previous generations of retirees: the winners, sitting on suburban mansions and defined-benefit pensions, cannot spend their money fast enough, while losers go cap in hand to charities (31% of working-age Americans don’t have a pension or savings, according to the Federal Reserve).

  相比上一代的退休者,如今阶层分化愈加明显:赢家们坐拥郊区宅邸,享受规定受益制养老金,大把的钱花不完而输家们则要低声下气地向慈善机构求助(根据美联储的数据,劳动年龄美国工人中有31%没有退休金或储蓄)。

  Most greying baby-boomers in the rich world are in denial about ageing: 61% say that they feel at least nine years younger than their chronological age.

  富裕世界中,大部分两鬓斑白的婴儿潮一代都否认自己已步入老年:61%的人说他们感觉比自己实际年龄至少年轻九岁。

  The main reason of the tardiness in “grey-quake” is that____

  (A) the oldies feel they are not be wanted by the marketing department.

  (B) the definition of old market is ambiguous and changeable.

  (C) the divisions of retirees are more marked now than before.

  (D) the old is such cunning customer to meet their needs.

  正确选项是C!

  2021考研英语:语法长难句的表达解析(33)

  A third reason is choice: the more the market has to offer, the more important it is to build a relationship with customers. Netflix and Amazon now create their own television shows in order to keep their viewers from buying more generic content elsewhere. Harry’s, an American company that sends its subscribers a regular supply of razors and shaving cream, spent $100m to buy a German razor-blade factory.

  一、长难句解析

  第三个原因是选择:市场机会越多,与客户建立关系就越重要。Netflix和亚马逊现在都自己做电视节目,以免观众从其他地方购买更常见的内容。定期给订户寄送剃须刀和剃须膏的美国公司Harry’s花了一亿美元购买了一家德国剃须刀片厂。

  例子为结论服务,所以只能定位到本段第一句:

  A third reason is choice: the more the market has to offer, the more important it is to build a relationship with customers.

  第三个原因是选择:市场机会越多,与客户建立关系就越重要。

  Why the Netflix is mentioned in the text?

  (A) To show the similarity between Netflix and the Amazon

  这是例子本身的内容,定位错误!

  (B) To show one reason of the trend reversal in the market

  正确答案!

  (C) To demonstrate the importance of the relationship with market

  偷换:customers 被偷换为了 market

  (D) To illustrate the difference between America and Germany

  这也是例子本身的内容,定位错误!

  2021考研英语:语法长难句的表达解析(32)

  That was then. In recent years, as the economy recovered and gas prices dropped, so has demand for more fuel- efficient cars. Electric and hybrids now make up less than 3% of new-car purchases, down from years past. Roughly 75% of Americans who traded in a hybrid or electric car this year took home an all-gas car, an 11-point spike from 2015, according to Edmunds car data. And all of this is happening during a period when people are driving their cars more than ever. For a week in June, U.S. drivers consumed more than 9.8 million barrels of gas every day, eclipsing a record set in 2007.

  一、长难句解析

  That was then.

  那是当时的情况。

  In recent years, as the economy recovered and gas prices dropped, so has demand for more fuel- efficient cars.

  近年来,随着经济复苏和汽油价格下降,因此低油耗汽车的需求也应声下降。

  Electric and hybrids now make up less than 3% of new-car purchases, down from years past.

  电动和混合动力车现在占新车消费的比率低于3%,低于过去几年。

  Roughly 75% of Americans who traded in a hybrid or electric car this year took home an all-gas car, an 11-point spike from 2015, according to Edmunds car data.

  据埃德蒙兹汽车的数据,大约75%的美国人今年卖出混合动力车或电动汽车而将纯油汽车带回家,与2015年相比激增11个百分点。

  And all of this is happening during a period when people are driving their cars more than ever. 这一切都发生在人们比以往任何时候都更频繁驾驶汽车的时候。

  For a week in June, U.S. drivers consumed more than 9.8 million barrels of gas every day, eclipsing a record set in 2007.

  6月的一周,美国司机每天消耗超过980万桶汽油,超过了2007年的纪录。

  推荐阅读:

  2021考研英语:语法长难句的表达解析(52)

  2021考研英语:长难句语法重点解析

  2021考研英语:英语长难句的语法分解


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